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Why Health Insurers Need to Target Women

For women, it's not about being 'skinny' anymore, it's about being fit. Women take great care of their health these days and this is one of many reasons we're harking back to this important blog of ours. Health Insurers, take note! ~ An article has revealed just how

Women Switch On First

With the potential for rechargeable home batteries like the Tesla Powerwall doing away with electrical bills forever, it's likely women who will be leading the charge in consumption. How do we know that? Let's revisit our past blog on who adapted to solar first. ~ Females are

Does the Term ‘Mumpreneur’ Bother You?

Thanks to this recent article from The Age which discussed big businesses turning to Facebook mums' groups, we thought we would revisit our wonderful article from 2014 discussing the word 'mumpreneur'. ~ There’s a new word that’s been circling females in business. And it’s got many women